The depressingly cold and wet weather in the UK motivated me to take a week in the sun so this week we are on the road again in the Costa Del Sol in Spain (check out the view from my room!)

NEWS

• Naomi Lewis wrote an article for ‘Look Magazine’ (see below)

• Here is the new LinkedIn sales tool called elink. It looks expensive but maybe an option to Autopilot if your market is very active on Twitter.
• A LinkedIn success story. A start-up founder got his funding by connecting and building trust with someone in Australia who knew someone who wanted to invest.
• Shocking sexist job ad by a company from Toronto that appeared on LinkedIn.
• Three changes to LinkedIn this week;

The main font and colour scheme has reverted to the dull black and grey scheme.

You can now embed link to a wider variety of media in LinkedIn published posts

Invitation ‘cards’ have been redesigned making it easier to see a customized message.

These and all future updates are always emailed to people who have registered for my FREE LinkedIn updates service at newfeature.in

Commentary

I have found great success with my new VAR system.

V = View a profile (a high volume daily with autopilot)

A = Accept the invitation (assuming they are a prospect)

R = Reply to their invitation

It certainly works well for me, why not give it a try.

Question from James from the US

How does LinkedIn determine someone’s ‘function’ in advanced search on LinkedIn when there is no field in a profile for this?

ANS = The algorithm takes an educated guess based on a job title, it won’t be 100% correct but I have noticed that it’s a lot more accurate than it used to be.

Thank you so much for listening, I really value your support and interest.

As always I would welcome your feedback and questions. If you want to be on the show you can leave a comment by voicemail (right hand side of this page) or email me at mark@linkedinformed.com.

Help me to promote the podcast

It can be difficult to get noticed in iTunes and one thing that can really make a difference is reviews. If you enjoy the show please take a minute to write an honest review in iTunes, it would be most appreciated.

If you are not sure how to write an iTunes review I have made a couple of videos on how it can be done on desktop or mobile.

Until next time….