Show notes

News

• Sponsored updates are key to LinkedIn ad revenue growth. Interesting article that explains why we are seeing more sponsored updates.
• The story that won’t go away! Jobseekers sue LinkedIn over ‘reference’ feature.
• Could your loan application be influenced by your LinkedIn profile. A new bank uses LinkedIn profiles are part of its loan application assessment process.

Commentary

• Galene search algorithm update. It is now clear that contact details in a headline will put you bottom of a search result but does this mean that you should avoid contact details in your headline? More here
• LinkedIn publishing update. Is publishing on LinkedIn all its cracked up to be? I’m not so sure and I’m not the only one who is questioning its value.

New Course for Jobseekers on Udemy

After months of filming, editing, revising and more revising I have finally published my first course on Udemy. The current price is $97 (this will increase soon) but for a limited time I am offering this at $49 (c£31 or c39 Euros) to podcast listeners. This offer will be available until the end of November 2014 and can only be accessed by clicking on the image below.

Questions

1. What are the disadvantages to connecting via the ‘people you may know section’?
   1. ANS = This method does not allow you to personalise the message which may lead to your account becoming restricted and many people do not like to receive invitations that way so you may find you get less acceptances.
2. How do you send multiple messages to connections?
   1.  ANS = You can send a LinkedIn message to 50 connections at a time, this can be done via the ‘Contacts’ area or by creating a message and adding more names into the ‘send to’ field. Alternatively you can download your connections and then send them all an email.
3. What are ‘Followers’ on a personal profile?
   1. ANS = Followers can be two types of people;1) Connections

      2) Someone who has been to the “recent activity” area and chosen to follow that person.

      Generally you will find number 2 is very rare so the number of followers someone has is either exactly their number of connections or very close to.

   Thank you so much for listening, I really value your support and interest.

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   Until next time….