Influencer Marketing on LinkedIn
Welcome to a new episode, this week I chat with Neal Schaffer about his new book The Age of Influence and how it can be applied to LinkedIn.
Interesting Stuff I Saw This Week
LinkedIn is working on “Discover” feed, it’s like Stories but vertical
people are definitely gonna love this just because looks like TikTok pic.twitter.com/sTkQamwCS8
— Jane Manchun Wong (@wongmjane) August 18, 2020
Jane has spotted something really interesting here. Could this be a way of improving how LinkedIn measure dwell time on the mobile app?
Search Filters – LinkedIn are currently rolling out a change to search which prevents the use of filters without having first entered a keyword.
The filters that we have previously seen when we click into the search field (below) are to be removed.
This is such a negative and pointless move from LinkedIn that definitely doesn’t consider ‘members first’!
You can buy Neals book at Amazon by clicking on the image below
That’s all for this week, don’t forget to get in touch if you have any ideas for other people I should bring on the show.